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Wear

Eat (& Drink!)

Sleep

Grow

Gifts Under $30

Small gifts & stocking stuffers -
Curated by us, for you

Gift Cards

Schedule in advance for a gift
guaranteed to arrive on time!

We Care

Tasteful designs at the highest quality

By combining a timeless, feel-good aesthetic, memorable pops of color, and an uncompromising commitment to the safest, highest quality materials.

Free Shipping over $100 &
Easy Returns

Uncompromising Safety Standards

Designed by Parents,
for Parents

Ethically &
Sustainably Focused

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Best Sellers

Sale

TENCEL™ Sleep Bag 2.5 Tog

$32.00 CAD $80.00 CAD

3 colors available

Sleeper

$42.00 CAD

13 colors available

Sale

Fitted Crib Sheet

From $14.00 CAD $35.00 CAD

14 colors available

Sale

Baby Pants

From $11.60 CAD $29.00 CAD

8 colors available

Sale

Ruffle Long Sleeve Bodysuit

$12.00 CAD $30.00 CAD

8 colors available

Sale

Long Sleeve Bodysuit

From $12.00 CAD $30.00 CAD

6 colors available

Sale

Bodysuit

From $12.00 CAD $30.00 CAD

6 colors available

Muslin Swaddle

$30.00 CAD

39 colors available

Mom & Baby Approved

New

AW22 - TENCEL™ Sleep Bag 2.5 Tog

$80.00 CAD

7 colors available

New

AW22 - Stretch Knit Blanket

$43.00 CAD

5 colors available

New

AW22 - 2-pc Pajama Set

$46.00 CAD

6 colors available

New

AW22 - Pom Pom Hat

$22.00 CAD

5 colors available

Shop New Arrivals

Silicone Teether GEM Set

From $28.00 CAD

More options available

Sleeper

$42.00 CAD

13 colors available

Best Seller

Born to be Wild Learning spoon/fork set

$18.00 CAD

More options available

Lightweight Muslin Sleep Bag

$48.00 CAD

7 colors available

Shop Featured

Timeless Patterns

We believe the early days of newborn-hood—with all its challenges and charms—are an especially important time for you to feel connected to your personal sense of style.

Cozy Forest

Oak Leaves

Pastel Stripes

Ink Floral

Dinosaurs

World Map

Grey Mudcloth

Happy Trucks

Seashells

Safari Jungle

Ramen

Planets

Secret Garden

Whales

The perfect size for all stages

The perfect fit

0 - 3 Months

3 - 6 Months

6 - 12 Months

12 - 18 Months

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