For the Earth, For our Future
Our Impact Journey
As our brand grew, so did its purpose. Today, Loulou Lollipop is more than just a brand; it's a commitment to making a positive impact. Our founders, Angel & Eleanor, saw the opportunity to shape a future where business is not just about products, but about the well-being of people and our planet. This led to our journey towards becoming an impact business, embedding the ethos of sustainability and responsibility into every aspect of our operations.
2023 was a big year for us, here at Loulou Lollipop, and we are over the moon to shout from the baby rooftops: We’re officially a B Corp!
Imagine us doing the diaper dance of joy! This isn’t just any certification—it’s like winning a gold star in the world of businesses. We’ve pledged to meet the highest standard of social and environmental performance, making a legal commitment to be all about the people and the planet.
Joining the 7,500+ Certified B Corps worldwide has helped us become clear on how we are going to use our business as a force for good. We’re on a mission to make the world cozier and cuter.
Our Why
The world the babies of today will be brought into is not the same as the world we were raised in. With the impacts of climate change, the next generation will face daunting challenges.
At Loulou Lollipop, our why is about crafting a brighter future for little ones and helping the moms and dads of today navigate the adventure of parenthood. We’re on a mission to sprinkle joy, wonder, and security into every moment—making life easier without sacrificing style or sustainability or safety.
Our Promise
For parents, we commit to bringing you exceptional quality products that are beautiful, functional, and safe. We commit to doing our best to reduce the environmental impact of our products over time.
For babies, we’re going to try our best to leave the world better for you. We commit to being a brand that makes you proud to have teethed and cooed and romped with Loulou Lollipop. We commit to doing our best to leave a world for you that continues to protect you, nourish you, and fulfill your wildest dreams.
A Closer Look at B Corp
As a minority and women-owned business, we are so proud to be in this small but growing group that's using business as a force for good.
(APPROX.) BUSINESSES IN THE WORLD
334,000,000
B CORP CERTIFIED BUSINESSES
8,020
CERTIFIED B CORPS IN NORTH AMERICA
2,371
MINORITY WOMEN-OWNED B CORPS IN NA
348
The B Corp Framework
We’re sure you’re wondering what it means to be a B Corp? B Corp is the ultimate badge of honor for businesses with a big heart. We’ve been audited from top to bottom, ensuring that every aspect of our business is making a positive impact.
It’s driven by The B Impact Assessment — a magical framework that measures how we’re spreading goodness in our day-to-day practices, policies, and activities. It even peeks into our business model to see if we’re purpose-driven.
Impact Highlights
ALL SILICONE PRODUCTS ARE FREE FROM HARMFUL CHEMICALS (BPA, PVC, MELAMINE, PHTHALATES & LEAD)
ALL SOFT-GOODS ARE STANDARD100
BY OEKO-TEX CERTIFIED
ALL PACKAGING IS MADE
WITH RECYCLED CONTENT
ALL PRODUCTS ARE MADE WITH SOCIALLY AND ENVIRONMENTALLY-CONSCIOUS MATERIALS
A Message from the Founders
This year marks 8 years as a brand; we’ve been through ups and downs, we’ve learned so much about ourselves, our little ones are growing up, and Loulou Lollipop is too.
Like so many businesses, we started because we saw a problem that we believed we could fix. With our own little ones we couldn’t find products that were both high quality and beautiful. We were bold and we set out to change that. From the launch of our very first teether products, to our expansive product line that we have today, our focus has always been on safety, durability, functionality, and style.
Along with your little ones - we’re experiencing a growth spurt. This year, we sought to re-examine our products, our company, and our brand through the lens of what it means to be an impact business. Beyond safety, durability, functionality, and style – we want Loulou Lollipop to help leave this world better than we found it.
As an impact business we seek to serve the well-being of all people and the planet in every decision we make. Through this lens, we uncovered and rediscovered so many positive impacts that we are already creating, and we adopted new policies, programs, and practices to amplify our impact.
Here you'll find our very first impact report, which outlines the positive social and environmental impact we create as a company and our goals for the future. We hope you enjoy reading about our impact journey as much as we’ve enjoyed being on it.
Angel & Eleanor, Twin Sisters
